Imad Writes Copy
Imad Writes Copy
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Words So Good, They’ll Have Yer Competitors Surrenderin


If you’re setting sail in the world of business, a skilled copywriter is the trusty first mate you didn’t know you needed. They help steer your message clear of confusion and craft words that spark interest, build trust, and bring customers aboard. 


Whether you’re launching a new product, building your brand, or trying to stand out in a crowded market, good copywriting is the treasure map that leads straight to gold. Without it, your message might just drift off into the deep blue, never to be seen again.

If Ye Seek Bold Words and Buried Gold—You’ve Found Yer Writer

Imad Edroos is a Dubai-based, award-winning copywriter with a sharp pen, a sharper wit, and a treasure chest of experience. 


Whether you need bold headlines, sleek taglines, or content that converts like buried gold, Imad is your first mate for words that work. From top-tier clients  like ENOC, Tasjeel,  MG Motors, and Maserati, he knows how to craft copywriting that hooks, holds, and hauls results. 


Need copywriting that commands the seas? 


Imad’s your man.

see bio

Welcome to the Treasure Trove—Where Clever Copywriting Sets Sail

Below lies a trove of projects that chart Imad Edroos’ journey across the high seas of copywriting. From steering bold campaigns for MG Motors to crafting crisp prose for Tasjeel and Global Village, each piece is a testament to sharp thinking,  creative flair, and words that deliver. 


So drop the anchor and have a look around.


There’s treasure in every scroll.

see portfolio

A Peak Inside The Treasure Trove

MENA Effie Award 2024

MENA Effie Award 2024

MENA Effie Award 2024

 MG Motors set sail to conquer the high seas of the UAE’s fiercely competitive automobile market. Over three years of daring social campaigns, explosive creative firepower, and bold, uncharted activations, Imad and his fearless crew of marketing pirates steered the brand toward glory, earning an Effie Award for Sustained Success and propelling MG from 22nd place in the region all the way to 4th. 

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Talabat

MENA Effie Award 2024

MENA Effie Award 2024

Talabat wanted to boost engagement and app downloads by tapping into everyday food cravings with humor, relatability, and speed. Imad brought the voice of hunger to life—bold, impatient, and impossible to ignore.

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Our Approach

MENA Effie Award 2024

Our Approach

Kitco wanted a landing page that packed as much punch as their snacks: flavorful, fun, and fast to digest. 

Imad’s mission? Serve up mouthwatering copy that made users hungry to click—and to crunch.

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Ready To Set Sail?

Whether you’ve got a project brewing or just want to parley over bold ideas, Imad’s always up for a good chat.


Drop him a message in a bottle (or, you know, the form below) and let’s bring your brand’s voice to life—with words that hit like cannon fire and charm like rum.


The sea’s calling. Let’s make waves.

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